This paper quantifies the recharging behaviour of a sample of electric vehicle (EV) drivers and evaluates the impact of current policy in the north east of England on EV driver recharging demand profiles. An analysis of 31,765 EV trips and 7704 EV recharging events, constituting 23,805 h of recharging, were recorded from in-vehicle loggers as part of the Switch EV trials is presented. Altogether 12 private users, 21 organisation individuals and 32 organisation pool vehicles were tracked over two successive six month trial periods. It was found that recharging profiles varied between the different user types and locations. Private users peak demand was in the evening at home recharging points. Organisation individual vehicles were recharged primarily upon arrival at work. Organisation pool users recharged at work and public recharging points throughout the working day. It is recommended that pay-as-you-go recharging be implemented at all public recharging locations, and smart meters be used to delay recharging at home and work locations until after 23:00 h to reduce peak demand on local power grids and reduce carbon emissions associated with EV recharging. (C) 2013 The Authors. Published by Elsevier Ltd. All rights reserved.