Future electricity generation will involve low or moderate temperature technologies. In such a scenario, optimisation of thermodynamic cycles will be a key task. This work presents a systematic analysis to find the operating regime where Brayton cycles reach the highest efficiency, using real substances and given heat source and sink temperatures. Several configurations using fluids close to its critical point at the compressor inlet are considered. Irreversibility sources are carefully analysed, as well as the type of working fluid. The analysis is performed by means of a theoretical approach to obtain some trends, which are afterwards validated with real gases. Results show that the efficiency and the specific work improve if the compressor inlet is close to the critical point. Furthermore, these cycles are less sensitive to pressure drops and politropic efficiencies than those working with ideal gases. The above features are more evident when the ratio of heat source and heat sink temperatures is low. The selection of the gas becomes a fundamental issue in this quest. Critical temperature should be close to ambient temperature, low critical pressure is advisable and the R/c(p) factor measured at the ideal gas condition should be low to further enhance the efficiency. (C) 2013 Elsevier Ltd. All rights reserved.