Electrical energy consumption cost plays an important role in the production cost of any industry. The electrical energy consumption cost is calculated as two part tariff, the first part is maximum demand cost and the second part is energy consumption cost or unit cost (kW h). The maximum demand cost can be reduced without affecting the production. This paper focuses on the reduction of maximum demand by proper operating schedule of major equipments. For this analysis, various granite industries are considered. The major equipments in granite industries are cutting machine, polishing machine and compressor. To reduce the maximum demand, the operating time of polishing machine is rescheduled by optimization techniques such as Differential Evolution (DE) and particle swarm optimization (PSO). The maximum demand costs are calculated before and after rescheduling. The results show that if the machines are optimally operated, the cost is reduced. Both DE and PSO algorithms reduce the maximum demand cost at the same rate for all the granite industries. However, the optimum scheduling obtained by DE reduces the feeder power flow than the PSO scheduling. (C) 2014 Elsevier Ltd. All rights reserved.