Most studies on environmental stress cracking resistance (ESCR) of polymers have focused on performing mechanical tests in the solid state. In this work, investigations in the melt state were carried out, to identify potential melt indicators for a relative measure of ESCR. A normalized characteristic relaxation time (lambda(N)), obtained from dynamic shear experiments, was established as a valid measure of ESCR of linear low density polyethylene, where a large content of short chain branches is present. In addition, the melt strain hardening coefficient (MSHC), obtained from extensional rheological methodologies, was found to be another potential and reliable indicator of ESCR. An inverse correlation between MSHC and ESCR was observed, indicating an inverse relationship between ESCR and chain extensibility in the melt. Furthermore, a new factor called "melt hardening stiffness (mHS)" was developed from the slope of a stress vs. Hencky strain obtained from a Sentmanat extensional rheometer. mHS was found to be another promising indicator of ESCR obtained from rheological studies conducted in this work.