Microwave (MW) catalytic processing has been applied to science discovery in a number of research fields. The potential of MW assisted catalysis in direct ethane dehydroaromatization was explored in this study. Under MW irradiation, significant enhancement in ethane conversion to aromatics was achieved at 400 degrees C which otherwise would take up to 600 degrees C in a thermally heated fixed-bed reactor. The role of MW irradiation in activating ethane over the catalyst and the reaction mechanism were elucidated. The results showed that MW could possibly induce the formation of dipoles on catalyst surface, facilitating electron shifting and sharing between catalyst and reaction intermediates. This activation process has significantly lowered activation energy, allowing the reaction to proceed under lower bulk temperature with enhanced aromatic yield.