Tourism represents a significant portion of the total economic activity of many islands throughout the world. This high level of tourist activity has a substantial impact on the energy and water demand. Previous research into smart energy systems on islands has demonstrated that there is significant potential for hotels to partake in energy demand shifting. However, the total potential of such shifting is influenced by variables such as air temperature and the level of occupancy of the hotels. The objective of this work is to quantify the sensitivity of these parameters and their impact on the overall effectiveness of demand shifting within hotels. The assessment contained within this paper utilises Mixed Integer Linear Programming to determine the dispatch of supply and demand on a case study hotel in the Canary Islands. The results show that highest reduction of fossil fuels is reached in a fully electrified hotel energy system. The potential is assumed as independent from weather and guests' behaviour. If only PV is used, demand shifting in only one hotel leads to a relative change of the degree of self-sufficiency of 1.6-1.8% but the results visualise a saturation effect for an already high share of renewable energies. (C) 2020 Elsevier Ltd. All rights reserved.