Organometallic- and organic-based materials exhibiting the technologically important property of bull: magnetism have been designed, prepared, and studied. These magnets are prepared via conventional organic chemistry methodologies and unlike conventional inorganic-based magnets do not require metallurgical processing. Furthermore, these magnets are frequently soluble in conventional solvents, and examples have saturation magnetizations exceeding that of iron metal on an Fe or mole basis. Also, magnets with critical temperatures exceeding room temperature, magnets with coercive fields exceeding that of Co5Sm, and thin-film magnets have been prepared. This article highlights the collective joint research executed in our, as well as Arthur J. Epstein's, laboratories.