The synthesis of anatase and rutile titania could be achieved in mixed organic media with the variation of alcohols in the media under mild conditions. Although a nonhydrolytic process cannot be excluded, it is suggested that the formation of titania in these systems is based mainly on the hydrolytic process initiated by the water generated as a result of an esterification reaction between the alcohols and acetic acid. It has been found that the phase of the TiO2 produced depends on the choice of alcohols and temperature. Partial morphology and size are also affected by these factors. It is proposed that the viscosity and pressure of the reaction media influence the particle size. X-ray diffraction, transmission electron microscopy, Raman spectroscopy, and UV-visible adsorption spectroscopy were employed to characterize the final products.