Block copolymers, especially styrene-butadiene-styrene three-block copolymers (SBS), are recognized as especially effective asphalt modifiers because of their thermoplastic elastomeric properties. The concentration of copolymer, its ability to swell by the maltenic oils, and the processing variables are essential in the development of a three-dimensional network in the polymer-rich phase that enhances the viscoelastic properties of these modified binders. This swollen polymer phase may influence the mechanical properties of the modified bitumens and synthetic binders. This paper deals with the influences that processing variables exert on the linear viscoelastic properties of oil/SBS mixtures in a wide range of temperatures. From the experimental results obtained we may conclude that most of the oil/SBS blends studied are highly structured thermoplastic gels above a critical SBS concentration that depends upon temperature, time of processing and surrounding atmosphere.