Bimetallic PtSn/gamma-Al2O3-La2O3 catalysts were prepared by two comparative methods, successive impregnation (SI) and controlled surface reaction (CSR). F-FIR-pyridine adsorption revealed a decrease in support acidity as a function of lanthanum content. Oxidized Pt2+ was identified by CO-FTIR chemisorption and by XPS spectra on catalysts prepared by SI. When the CSR preparation method was used, reduced Pt-0 was observed and oxidized Pt2+ was not detected. As the lanthanum content increased a diminution in cyclohexane dehydrogenation and n-heptane conversion was observed. Low hydrogenolysis and high selectivity to C-7-olefins were obtained in both preparations. It is proposed that lanthanum in SI catalysts stabilizes the platinum in an oxidation state, Pt2+, and diminishes the support acidity. In CSR preparations the lanthanum effect is limited to inhibit the support acidity and hence to the bifunctional reactions occurring during the n-heptane conversion. (C) 2003 Elsevier Inc. All rights reserved.