Zymomonas mobilis is a unique bacterium in the microbial world, and offers a number of advantages over the existing ethanol-producing microorganisms. Being a prokaryote, it is more amenable to genetic manipulations. Thus, it has attracted great attention in the ethanol production world and efforts have been made to commercialize its application for the purpose. Despite the various efforts made worldwide, none of the processes using this microbe has been commercialized owing to certain bottlenecks. To circumvent the hindrances currently associated with a Zymomonas process, researchers have made various attempts to improve the technology using different techniques. This paper reviews the different substrates and the genetic improvement techniques with special emphasis on mutagenesis and recombinant DNA technology used for ethanol production by Zymomonas strains. (c) 2006 Society of Chemical Industry.