Rheological properties of long-chain-branched isotactic polypropylene (PP) via copolymerization with a very small amount of nonconjugated alpha,omega-diene monomer using metallocene catalyst system in both linear and nonlinear regions were investigated, comparing with conventional linear and long-chain-branched PP modified at postreactor. Although comonomer incorporation was equal to 0.05 mol% or less, it caused high molecular weight, broad molecular weight distribution, and long-chain branching. A detailed study on the effect of diene incorporation on the polymer properties was conducted, comparing with modified PP in postreactor. Polymer chain microstructures were characterized by gel permeation chromatography with multiangle laser light scattering (MALLS), differential scanning calorimetry, and rheological means: dynamic viscoelasticity, step-strain, uniaxial elongational flow measurements, and large amplitude oscillatory shear. The PP, which incorporated a small amount of diene monomer, showed significantly improved viscoelastic behaviors. The diene-propylene copolymer containing long-chain branches showed extremely long relaxation mode under shear and outstanding viscosity increase under elongational flow, so-called strain hardening. The difference in microstructure of diene-propylene copolymer with modified PP with long-chain branches is investigated by MALLS and rheological characterizations.