A systematic investigation of electrical transport properties viz., electrical conductivity and thermopower of Eu-doped Neodymium-based colossal magnetoresistive manganites with compositional formula, Nd0.67-x Eu-x Sr0.33MnO3 (x = 0-0.67) has been undertaken. These materials were prepared by citrate gel route and characterized by X-ray diffraction, scanning electron microscopy, AC susceptibility, and electrical resistivity measurements. With a view to understand the complex conduction mechanism of these materials, electrical resistivity and thermoelectric power (TEP) data have been analyzed using various theoretical models. It has been concluded that the ferromagnetic metallic part of the conduction mechanism is explained by grain/domain boundary, electron-electron, and magnon scattering mechanisms, while that of high temperature paramagnetic insulating region might be due to small polaron hopping mechanism. The sign change of charge carriers observed in TEP measurements is attributed to the oxygen deficiency of the samples.