The use of organic pigments rather than dyes for printing ink applications in aqueous systems gives an adequate response in terms of image durability. The main issue with pigments for printing applications is the low stability of their suspensions. Due to the hydrophobic character or high surface energy of the particles, they tend to aggregate into bigger particles with eventual settling. In this paper we present a study of particles size, zeta potential (zeta), absorbance and other properties of suspensions prepared with hybrid (intercalated dye-clay) pigment. A stability study was carried out by an encapsulation with anionic PSS [poly (sodium 4-styrenesulfonate)] and cationic PDADMAC [Poly (diallyldimethylammoniumchloride)] polyelectrolytes to improve the stability of the pigment particle suspensions, Preliminary studies indicate the ionic characteristic of the pigment particle, and the stability of their suspension in aqueous media can be improved by the coating with PDADMAC. (C) 2009 The Society of Powder Technology Japan. Published by Elsevier BV and The Society of Powder Technology Japan. All rights reserved.