A fundamental principle is developed for process intensification through internal mass and energy integration in reactive distillation columns and three systematic procedures are devised for process synthesis and design. For reactive distillation columns involving reactions with highly thermal effect, process intensification can be achieved with an exclusive consideration of internal energy integration between the reaction operation and separation operation involved. However, in the case of a highly endothermic reaction with an extremely low reaction rate and/or small chemical equilibrium constant, internal mass integration has also to be considered between the reactive section and stripping section. For reactive distillation columns involving reactions with negligibly or no thermal effect, process intensification can be performed with an exclusive consideration of internal mass integration. For reactive distillation columns involving reactions with moderately thermal effect, process intensification must be conducted with a careful trade-off between internal mass and energy integration. Five hypothetical and two real reactive distillation systems are employed to evaluate the principle and procedures proposed. It is demonstrated that intensifying internal mass and energy integration is really effective for process intensification. Not only can the thermodynamic efficiency be improved substantially, but also the capital investment can be further reduced. (C) 2010 Elsevier B.V. All rights reserved.