The phase behavior and rheological properties of an anionic surfactant, bis(2-ethylhexyl) sulfosuccinate (AOT), mixed with a zwitterionic tetradecyldimethylamine oxide (C(14)DMAO) in aqueous solutions, were studied at different ratios, R = W-AOT/(W-C14DMAO + W-AOT). When R = 1, the 6.0 wt% AOT solution is two-phase with dense vesicles as the lower phase. With an increase of C(14)DMAO fraction (decreasing R) at a total concentration of 6.0 wt%, the lower vesicle-phase (L-alpha v-phase) extends to generate a single L-alpha v-phase. Then the L-alpha v-phase turns into a viscoelastic wormlike micellar phase and finally rod-like or spherical C(14)DMAO micelles. The wormlike micellar solutions (from R = 0.3 to 0.2) are highly viscoelastic, indicating the formation of rigid network structures. The rheological properties of the viscoelastic solutions exhibit a typical Maxwell characteristic at low and intermediate oscillatory frequencies. A pronounced temperature effect on the wormlike micellar structures can be observed by theological studies. With an increase in temperature, the samples become less structured due to shortening of the micelles. After introducing certain additives, e.g., octanol and divalent metal ions, a transition from wormlike micellar phases to birefringent L-alpha v-phases was observed. (c) 2010 Elsevier Inc. All rights reserved.