The authors of a recent paper (Appl. Surf. Sci. 256 (2010) 3559) studied the effect of annealing temperature on structural, magnetic and optical properties in Cr-doped zinc oxide (Zn0.97Cr0.03O) nanoparticles synthesized by sol-gel method. The authors have verified that Cr ions, in 3+ valence state, substitute the Zn ions in the ZnO lattice. They concluded that the ferromagnetism observed in the samples is an intrinsic property of the Cr-doped ZnO. However, we noticed an unusual point in this article. The Cr 2p XPS spectrum shown by them is against the general trend of the 2p XPS spectra of the transition metals. In this light, we re-measured the high-resolution 2p XPS spectrum of Cr for a 3% Cr-doped ZnO sample that is entirely different than theirs. The spectrum presented by them therefore demands proper interpretations or it might mislead the researchers in this developing field. (C) 2010 Elsevier B.V. All rights reserved.