Nine nonlinear optical (NLO) chromophores with pyridinium electron acceptors have been synthesized by complexing new proligands with {Ru-II(NH3)(5)}2(+) electron-donor centers. The presence of long alkyl/fluoroalkyl chain substituents imparts amphiphilic properties, and these cationic complexes have been characterized as their PF6-salts by using various techniques including electronic absorption spectroscopy and cyclic voltammetry. Each complex shows three reversible/quasireversible redox processes; a Ru-III/II oxidation and two ligand-based reductions. The energies of the intense visible d -> pi* metal-to-ligand charge-transfer (MLCT) absorptions correlate to some extent with the ligand reduction potentials. H-1 NMR spectroscopy also provides insights into the relative electron-withdrawing strengths of the new ligands. Single crystal X-ray structures have been determined for two of the proligand salts and one complex salt, [Ru-II(NH3)(5)(4-C(16)H(33)PhQ(+))]Cl-3 center dot 3.25H(2)O (PhQ(+) = N-phenyl-4,4'-bipyridinium), showing centrosymmetric packing structures in each case. The PF6- analogue of the latter complex has been used to deposit reproducibly high-quality, multilayered Langmuir-Blodgett (LB) thin films. These films show a strong second harmonic generation (SHG) response from a 1064 nm laser; their MLCT absorbance increases linearly with the number of layers (N) and I2 omega/I omega 2 (I-2 omega = intensity at 532 nm; I-omega, = intensity at 1064 nm) scales quadratically with N, consistent with homogeneous deposition. LB films on indium tin oxide (ITO)-coated glass show electrochemically induced switching of the SHG response, with a decrease in activity of about 50% on Ru-II -> Ru-III Rum oxidation. This effect is reversible, but reproducible over only a few cycles before the signal from the Run species diminishes. This work extrapolates our original solution studies (Coe, B. J. et al. Angew. Chem., Int. Ed. 1999, 38, 366) to the first demonstration of redox-switching of NLO activity in a molecular material.